Athleisure Is the New Sexy

Valentine’s Day falls on a Tuesday this year, but who has time for romance mid-week? We’re already juggling work, family and exercise… changing into dinner attire is the last thing on our mind. Lucky for us, a fast-growing trend offers a fashionable solution to this problem: hello stylish workout clothes aka athleisure!

From the Locker Room with Love

Athleisure wear is functional and flattering fashion worn from morning to night in all kinds of settings, from the gym and the office to lunch and cocktails with friends. In this day and age, women want to look stylish and feel comfortable no matter what they are doing and where they are doing it.

Forget the sweaty gym clothes of the past. Nowadays, designers create athletic wear with the fashion savvy in mind. Think chic leggings, sports bras, tank tops, hoodies, and form-fitting dresses in colors, styles and cuts that’ll knock the breath out of you. Finally! Workout wear that is sexy, cool and hip.

Made of performance fabric, these street-worthy exercise pieces are moisture wicking, quick drying and odor resistant. They provide stretch, comfort and versatility, so that you can hit the studio and the dance floor in the same outfit. Look for compression fit and seamless design in quality activewear.

Wear your favourite racerback bra and cutout tank to yoga, then top with a bomber jacket before you head out to the latest museum exhibit. Match well-cut sweatpants with a cozy cable knit sweater and you’re off for drinks. Leggings with heels? Why not. Just remember to keep your look sporty and casual.

Will You Be Mine?

Getting back to our midweek Valentine’s Day outfit quandary, we’ve decided to ditch the lace and go full-on comfy meets sexy: seamless lingerie, loose-fitting cotton pants and a fuzzy sweater. Nothing says “Hug me!” like athleisure wear!

Happy Valentine’s Day to all our sweet customers!